3 Simple Ways to Serve Customers
Posted: July 21, 2012 Filed under: Uncategorized Leave a commentThis article presents 3 simple ways to use social media to strengthen relationships with your customers. Good advice whether you use social media or other approaches. http://www.marketingprofs.com/short-articles/2621/three-unique-ways-to-serve-clients-through-social-media?adref=nlt072012&utm_source=mpt&utm_medium=quicktake&utm_campaign=basic&utm_term=custrelation&utm_content=article
Citigroup asks “If you could do your banking on Facebook — would you?”
Posted: July 18, 2012 Filed under: Uncategorized Leave a commentBloomberg reports that Citigroup asked this question on its Facebook page over the weekend http://www.facebook.com/#!/citi?rf=111930638833820 . The Citi spokesperson states that this “was part of a series of questions we’ve been asking to encourage discussion around innovation in banking products and services.” Most comments were of the “hell no” variety although a couple of people said “yes.” As a Citi alum from the 80’s I particularly enjoyed the “not with those clowns” comment…
Here’s the Bloomberg article: http://www.businessweek.com/news/2012-07-16/citigroup-asks-facebook-users-whether-they-d-like-social-banking?goback=%2Egde_1857754_member_135560635
Facebook is beta testing Online Banking
Posted: July 11, 2012 Filed under: Uncategorized Leave a commentFacebook has teamed up with Australia’s Commonwealth Bank to allow Facebook users who are bank customers to make payments to third parties as well as Facebook friends. If they can gain the confidence of banks and customers by providing private experiences, they believe they will help banks to better engage customers and continue to drive traffic to Facebook. Worth a read: http://tech.fortune.cnn.com/2012/07/10/facebook-online-banking/?source=linkedin&goback=%2Egde_1966839_member_132574125
5 Things More Important Than Likes on Facebook
Posted: July 3, 2012 Filed under: Uncategorized Leave a commentInteresting article if you’re trying to understand what Facebook is doing for you. It speaks to focus and strategy and provides some good food for thought. http://socialmediatoday.com/jim-belosic/571191/five-things-more-important-page-engagement?goback=%2Egde_104741_member_130161858